Posts by Marianne

Casino loyalty schemes have evolved significantly over the years, progressing from simple punch tokens to advanced digital systems that reimburse players for their loyalty. These programs are designed to boost customer fidelity and increase player engagement, offering various incentives such as free gaming, dining reductions, and private event access. One notable example is the Caesars…

Artificial Intelligence (AI) is revolutionizing the casino industry by enhancing operational productivity and improving customer interactions. In 2023, a report by Deloitte indicated that AI tools could increase revenue by up to 25% by enhancing marketing plans and customizing player interactions. One prominent person in this transformation is Bill Hornbuckle, the CEO of MGM Resorts…

Virtual Reality (VR) is set to revolutionize the casino interaction by offering engaging settings that improve player involvement. In 2023, a study by ResearchAndMarkets estimated that the VR gaming industry would attain $45 billion by 2025, propelled by advancements in tech and rising consumer attention. One significant company leading the initiative in VR casino gaming…

Artificial Intelligence (AI) is revolutionizing the casino field by enhancing operations, elevating customer experiences, and improving security measures. A the year 2023 report by Deloitte reveals that AI tools are expected to increase operational productivity by up to 30% in casinos, permitting them to better serve their customers. One prominent figure in the AI and…